How cool would it be to discover the world through someone else’s eyes via live video clips? Twitter’s new live-streaming video app, Periscope, does just that, and it’s becoming the most talked-about content platform in the digital space. While the real-time reality-TV-like aspect of video sharing is appealing to almost any social media affectionado, I think there are many […]
How To Start A Personal Blog In 3 Easy Steps
Blogging has quickly become one of the most popular ways to share content online. It’s not only a great way for a business to extend their brand to existing and prospective clients, but blogging can also be a fantastic way to build and elevate a personal brand online. This can be highly beneficial for students, […]
Should You Hire A Ghostwriter?
One of the biggest challenges people face when starting a blog for their business, is figuring out what to write about – and more importantly – how to get people to actually want to read it. First, it helps to understand the benefits of blogging as a small business owner. Why blogging is important for your business: […]
Why Personal Branding Is The Key To Small Business Success
WHY brand yourself? When you’re a small business owner, your personal brand is almost as important as the products and services that your business has to offer. Figuring out how to get the word out about your business – how to stand out in a competitive landscape – can be a big challenge for small business […]
The Truth About Your Page Reach On Facebook
If you’re a business with a Facebook Page, then you are likely familiar with the recent changes that have been made to the Facebook algorithm, resulting in lower post reach numbers for business pages. Many businesses are left feeling frustrated with the added costs associated with purchasing Facebook Ads – requiring additional marketing budgets for […]