I love that Facebook is constantly evolving. What I don’t love though, is blindly navigating through those changes as a user. As a business owner, freelance writer, and influential blogger, I wear many hats professionally. For me, all of my work is equally as important, but I have a preference when it comes to which […]
Why Twitter Should Reconsider Extending The 140-Word Character Limit
If you haven’t already heard, Twitter is working on a revised platform that will extend their 140-word character limit to as many as 10,000 characters by the end of Q1. According to this recent post by Re/code, Twitter is currently testing a version of the product which features lengthier tweets, focusing on perfecting a design that will hopefully […]
Finding Social Buttons Shouldn’t Be a Game of Hide & Seek
When I have a memorable experience with a brand, my first instinct is to seek them out on social media, and to spread the word to my followers. That’s the beauty of social media – it’s a convenient and effective way for consumers to spread the love when they’ve had a great experience with a product or […]
5 Ways Bloggers & Small Businesses Could Benefit From Using Periscope
How cool would it be to discover the world through someone else’s eyes via live video clips? Twitter’s new live-streaming video app, Periscope, does just that, and it’s becoming the most talked-about content platform in the digital space. While the real-time reality-TV-like aspect of video sharing is appealing to almost any social media affectionado, I think there are many […]
The Truth About Your Page Reach On Facebook
If you’re a business with a Facebook Page, then you are likely familiar with the recent changes that have been made to the Facebook algorithm, resulting in lower post reach numbers for business pages. Many businesses are left feeling frustrated with the added costs associated with purchasing Facebook Ads – requiring additional marketing budgets for […]