One of the biggest challenges people face when starting a blog for their business, is figuring out what to write about – and more importantly – how to get people to actually want to read it. First, it helps to understand the benefits of blogging as a small business owner. Why blogging is important for your business: […]
Why Personal Branding Is The Key To Small Business Success
WHY brand yourself? When you’re a small business owner, your personal brand is almost as important as the products and services that your business has to offer. Figuring out how to get the word out about your business – how to stand out in a competitive landscape – can be a big challenge for small business […]
The Truth About Your Page Reach On Facebook
If you’re a business with a Facebook Page, then you are likely familiar with the recent changes that have been made to the Facebook algorithm, resulting in lower post reach numbers for business pages. Many businesses are left feeling frustrated with the added costs associated with purchasing Facebook Ads – requiring additional marketing budgets for […]
Welcome to Bee Communications
For over 10 years I’ve worked in the field of marketing, and one thing that I’ve learned is that marketing is an ever-evolving practice. While marketing used to be centered around the marketing mix of the four P’s (product, price, place, promotion) it has become so much more. With the invention of PVRs, the transition from print […]